Being a content writer is not just about churning out articles one after the other. It requires a person to play many roles – a reporter, a salesperson, SEO and marketing specialist, an expert. You could be writing for a government website one day and a corporate blog after that. Career as a content writer… Read More »
How does technical writing training help boost your career in technical writing in India? Technical writing is all about presenting complex information in a manner that is structured, articulate and easy to understand. Often considered similar to content writing, technical writing training takes a different approach involving focus on improving analytical skills, communication skills, writing… Read More »
Be counted among the Top-notch Content Writers in India Going digital is no longer a matter of popularity. Having the presence on the world wide web has become a necessity. Businesses in India are shifting their operations online and are constantly working towards gaining a strong foothold on the web using high quality content created… Read More »
On the internet, your website is your identity. If you have a professional looking, dynamic website bundled with engaging content, it will not just attract visitors but compel them to come back again and again. Unfortunately, many businesses that have opted to create a digital presence for themselves have failed to utilize it to its… Read More »
Website – A crucial aspect of Online Identity For a business, a website is the most crucial aspect of its online identity. A lot of businesses go through the entire process of web designing only to end up with a website that surely looks good but does not yield the desired results. By desired results, we… Read More »
Content Marketing has become the heart of marketing strategies and rightly so. Why is Content Marketing Strategy: An Unbeatable Practice? It is because not only does it help a business to grow but also nurtures relationships with customers – an aspect that distinguishes it from traditional marketing. The idea is to inform and educate your… Read More »
In the technological age when almost everything else has gone digital, it only makes sense for companies – either big or small to make their online presence felt as well. An increasing number of businesses are opting for the digital space not just through social media platforms, but also through their own websites. Even today,… Read More »
Why do you need Content Marketing? The marketing world in its entirety believes in the immense potential of Content Marketing. It is quite contextual in nature and this makes it very hard to provide a specific definition of the term. How a content marketing strategy is implemented depends from person to person or rather from… Read More »
On-page SEO vs. Off-page SEO: What do you really need? Having an efficient online marketing strategy is vital if you want to thrive in today’s business world. Making a functional, user-friendly website is just the first step! You need to use SEO to impress the search engine bots so that they give you a good… Read More »
Do you make use of Infographics in Marketing? Use of infographics in marketing in very common these days. In this age of big data, the entire gamut of digital marketing has shifted towards processing data and information. In such an environment, it is almost binding that the presentation of data be in a lucid format… Read More »